Best Time of Year to Buy Diamond Jewellery: A Practical Buying Guide

Understanding the best time of year to buy diamond jewellery can help you make a smarter purchase.

The 4 Cs of Diamonds: Your Buying Guide

Cut, clarity, colour and carat: these are the qualities that influence the price of stones. Understanding them will give you a scale to get the best value for your money.

Diamond Shapes Chart & Buying Guide

In your search for the ideal diamond, you’ll eventually be faced with the choice of diamond shape for your stone. Different diamond shapes can dynamically change the appearance of any jewellery, and picking the right one can make all the difference in overall design and aesthetics. Our diamond shape...

Diamond Colour Guide: Chart, Scale & Grading

Colour is one of the 4Cs — the main factors to consider when it comes to buying a diamond. This guide to diamond colour is designed to help buyers understand the impact that diamond colour can have on a stone’s value, price, and overall brilliance. What is Diamond Colour? The term "colour" pertain...

What is Diamond Colour? Your Colour Guide

There’s more to diamonds than just their shine. Did you know that diamond colour is the second most important aspect of a diamond’s quality and value? When most people think of diamonds, their mind jumps to the sparkle and dazzling brilliance, which is mostly determined by the diamond’s cut. Howeve...

Engagement Ring Cuts: A Buyer's Guide

Finding the perfect engagement ring that your partner will say “Yes” to is an exciting process with many choices to be made — including the engagement ring’s cut. With the veritable plethora of options for different engagement ring cuts, it’s all the more crucial to understand what each of them are...